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When couples argue about housework, the debate often centers on who’s scrubbing the dishes or folding the laundry. But there’s another kind of work that often goes unrecognized, and it may be even more important for your relationship. Researchers call it cognitive housework, or the mental load. It’s the behind-the-scenes thinking that keeps family life moving: planning meals, scheduling appointments, managing finances, and remembering birthdays. Unlike folding towels, this wo

Looking back on textbooks from the 1950s (seen below) is nauseating but important context to remember as we consider how societal norms could influence the home management decisions many couples make. We must respect that our parents learned this in school, and many modeled it for us because it subconsciously influences how we see our roles inside the home. Those systems employed today lead to countless problems in marriages today. We now know that deciding who should do what

It makes my skin crawl when I see anyone label the work of the home only as women's work. It's almost always rage clickbait used to...

The Link Between Household Labor and Sexual Desire In a groundbreaking study , a connection was established between women's decreased sexual desire and their role in managing a majority of household chores. Essentially, women who shoulder more household responsibilities perceive their partners as overly reliant on them, blurring the lines between the roles of a partner and a mother. This confusion of roles can dampen their desire for their partners. The Role of Perceived Unfa

Household hacks for husbands who help around the house. You don't want to miss these!

If you're in a relationship, chances are you've had at least one argument about chores or childcare. Whether it's dishes piling up or...

If you surprise your wife with flowers, is it really a gift if you're using half her money to buy it? Is candy the right choice if she...

Scrubbing the toilet or folding laundry might not sound like the key to happiness. But research shows that sharing the work at home helps...

When most couples argue about housework, the conversation usually focuses on what  needs to get done: laundry, dinner, kids’ activities....

You've probably heard it all before— men don't notice messes , men can't multitask , men only do chores when they're told.   Most of us...

Table of Contents Chores meaning Household chores list for couples The gender stereotype around household chores Why it's important...

Why Men Should Care Many men are happiest when making an equal contribution to household chores. According to research conducted by the...

Dr. Abdullah "Ax" Ali is the founder of 3rd Brain. I've had the pleasure of connecting with Ax on several occasions, including a...

As a dual career couple, my wife and I know how challenging it can be to manage our careers while keeping the home running smoothly. The...

If you’re looking for insight and a system for your husband to not only help around the house but also be a partner, this post is for...

72 household chore hacks and a household chore list for couples Cleaning in the kitchen Cleaning hacks for kitchen appliances Use a...

Let’s face it. Nobody dreams of folding laundry or scrubbing the floor after a long day. So here’s some good news: in the not-so-distant...

Sharing household chores is among the top three issues  associated with a successful marriage. Husbands can help foster a supportive home...

If you and your partner are juggling demanding careers, parenting duties, and household responsibilities, you’re not alone. But trying to...

I didn’t learn how to use a washing machine properly until just a few years ago. Like in most marriages, at least according to PEW , my...